A Graphic Design Studio based in San Diego.

Little Dame | Brand Identity

Brand identity design and refresh for Little Dame Shop in San DIego

 

Project

Brand Identity
Brand Refresh
Print Design

Year

2019

Little Dame

brand and website Refresh


After nearly four years of working within and subtly expanding on the Little Dame brand, it was time for a mini refresh and update some of the elements that were no longer working as well. The updates needed to be subtle enough to continue the brand forward, without being a distracting new direction in order to maintain the neutral backdrop for the variety of artwork that’s shared within the space.

For this project I worked with the shop owners of Little Dame to target what aspect of the brand and website were no longer working or were no longer a valid representation of their shop. After our conversations, I updated the website, created a secondary logo, updated social icons, and updated select print collateral—with more to come.


 
 
 
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